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Thursday, December 13, 2012

Pepsi Case

Pepsi Project Table of Contents ? Executive Summary Pepsi (PEP) Background Statement of coin Flows Analysis of Cash Flow to Net In rise up Analysis of Cash Flow sufficiency Ratio Analysis of Free Cash Flow / run Cash Flow Competition Marketing Campaign Innovation References ? Pepsi (PEP) Background PepsiCo, Inc. is a global food, raciness and beverage company. The Companys brands include Quaker Oats, Tropicana, Gatorade, Lays, Pepsi, Walkers, Gamesa and Sabritas. Pepsico Inc. is registered on NYSE using the ticker symbolisation of PEP. employ the available data from 1978 till now, the PEP ticker symbol has seen the stock price increase of approximate 4400% , which is comparable to its adpressed competitor Coca-Colas (Ticker : KO) harvest-feast of 4500% in the same era period. Pepsicos current Market Cap is approximately 98.83B with a P/E ratio of 15.90. A high P/E ratio suggests investors confidence in the future growth prospects of the company and Pepsico has the highest P/E ratio as compared to its major(ip) competitors in the sparkling soda industry including Coca-Cola and Dr. Pepper.
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Even though it can be interpreted that PEP has lagged behind Coca-Cola oer the years in US market but it is very(prenominal) important to understand that the majority of PepsiCos revenues do not come from carbonated soft drinks.In fact, beverages account for less than 50% of score revenue. Additionally, over 60% of PepsiCos beverage sales come from its linchpin non-carbonated brands like Gatorade and Tropicana. PepsiCo is also the largest snack and non-alcoholic drink producer in the United States, with 39% and 25% of the respective market shares. The down the stairs pie-chart shows PEPs revenue among its product portfolio. PEPs main rivalry has always been with Coca-Cola in the sparkling soda industry, which is Pepsis main product. Diet Coke surpassed Pepsi in 2010 in U.S. sales among sparkling sodas, knocking Pepsi to the No. 3 filth from No. 2 รข€" a stunning fall from grace. Coca-Cola... If you need to get a full essay, order it on our website: Orderessay

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