Measuring Export Potential

MEASURING EXPORT POTENTIAL

Identifying the Product

It is very important to choose the full point of intersection to merchandise. The first thing to ask yourself is: Is there a need for this harvesting? The next question to ask is, are you capable of producing this product? Other questions to ask are: puke the product be produced at a competitive exist and according to export standards? What is the competition like? What are the deal barriers? Is there a need for additional re search of the product? Can the product be exported? If the product is exported, will it puzzle out profit?

The product determines whether it is going to be accepted/bought or not by the target market. In creating an accep hedge product for the international market, it is important to examine what contributes to the total product offer. It is likewise important to look into the different aspects of your export product research. The table below will show the different aspects considered in export product research.





PRODUCT REQUIREMENTS
ProductColour Technical Specification
judgment Reasons for use
Design and Styling Conditions of Use
Materials Performance Characteristics
forwarding for shipmentHandling Methods retentiveness Conditions
Marketing Requirements
Consumer PackProtective Requirements (Storage and Handling Methods, In-store conditions)
Information Requirements (Labelling Regulations, Language, Consumer, association of the Product)
Merchandising Requirements (Display Conditions, Size and Shape Requirements, Local)
Reactions to Trade Names, Colours, and Symbols
Usage (Dispensing Requirements, radical Storage Conditions, Reuse or Disposal Requirements)
Legal Requirements (Labelling, Weights and Measures, Materials)

Packaging is one of the necessary elements in exporting. It is done through sea and air freight. In the landlocked countries, the distribution system macrocosm used is the rail or road. Goods that are packaged arouse be placed in crates or containers. Some products solicit more...If you want to get a full essay, order it on our website: Orderessay



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