E-Tourism: An Innovative Approach For The Small An

Abstract
This paper deals with e- touristry, innovation and growth. The Internet is revolutionising the distribution of tourism education and sales. The Korean small and medium-sized tourism enterprises (SMTEs) with well-developed and innovative Web sites dismiss now have equal Internet access to international tourism markets. This paper examines problems and solutions related to electronic profession in the tourism industry and suggests recommendations for successful e-commerce strategies in tourism to be applied by the industry and the government in Korea.
Introduction
The definitions of tourism innovation (e.g. output, service and technological innovations) remains unclear, with the exception perhaps of the Internet. New technologies can produce an essential contribution to tourism development.
For tourism businesses, the Internet offers the potential to make information and fight facilities available to large numbers of tourists at relatively wiped out(p) costs. It also provides a tool for communication between tourism suppliers, intermediaries, as well as end-consumers. OECD (2000) revealed that the advent of Internet-based electronic commerce offers considerable opportunities for firms to expand their customer base, enter new product markets and rationalise their business.



WTO (2001) also indicated that electronic business offers SMEs the opportunity to harness their business in new and to a greater extent cost-effective ways.
accord to WTO, the Internet is revolutionising the distribution of tourism information and sales. An increasing similitude of Internet users are buying online and tourism will gain a larger and larger office of the online commerce market. Obviously, the Internet is having a major impact as a source of information for tourism. However, the SMTEs are facing more stringent impediments to the adoption of new information technology, in particular, e-business. kick downstairs of the problem relates to the scale and affordability of information technology, as well as the...If you want to get a full essay, order it on our website: Orderessay



If you want to get a full essay, wisit our page: write my essay .