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SWOT Analysis of HSBC: Strengths: 1.Size: Worlds largest (based on a composite score, Forbes) and most profitable banking corporation 2.Highest international presence: 128 mn customers worldwide 3.London & NY listing: Prestige and visibility. Access to UK and US enceinte markets for future capital raising. 4.Diversified approach - both geographically and on basis of customer group Weaknesses: 1.Branding: HSBC setup banks under different names (Hong Kong Bank of Canada, British Bank of the warmheartedness East, etc) over 100 years. In 1998, they were all branded together, exactly the previous lack of branding and the name changes may bring on hurt HSBC in brand recognition. 2.Bad debts due to caparison market: HSBCs North American results have been significantly stirred by higher loan impairment charges due to the contact on its portfolio of credit deterioration related largely to caparison market weakness in the US. Opportunities: 1.The Middle East: HSBC hs been crisply expanding its business in this region, where other banks ar hesitant to setup, and its reaping generous dividends. 2.Emerging economies: HSBC is the largest international bank in Asia wherein the economies have go up by unprecedented levels in previous years.

By put in these and other emerging countries like Brazil, HSBC can set out problems it may have as expenditure in the US and UK declines. 3.Becoming worlds leading financial services conjunction: This is HSBCs stated aim. This requires HSBC to transform itself from a global bank to a more diversified global financial services smart set such as Citibank. Threats: 1.Downturn in American outgo: Because of American housing market collapse and fears of impending recession, Americans are predicted to rely less on consumer credit and more on their saving skills to get by. The drop in American spending will be bad for the global economy as a whole, and HSBC will certainly be affected. 2.Employees and Trade Unions: late 1500... If you want to get a full essay, order it on our website: Orderessay

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